How much should a physical therapy practice spend on marketing?

Honestly, it’s all relative. We suggest that most physical therapy clinics spend about 5 to 10% of their projected annual revenue on marketing. If you are a small operation, this might seem crazy. We understand that this is a lot of money, but you can slowly work up to this. We’ve provided a whole list of simple, low-cost marketing strategies. Just try one to get started!

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