How Does Roofing Lead Generation Work?


Roofing lead generation services can help you get more roofing leads, usually through a pay-per-lead or pay-per-call arrangement. This is convenient if you are in a slow season, if you’re a new business, or if you just don’t have much time to spend on marketing.


Every roofing lead generation program is a little bit different, but leads are usually sent to your email address or by text message, and then you reach out to the person directly. For a pay-per-call service, calls from the potential roofing customers are routed straight to your phone.

After you get a lead sent to you, you still have to close the deal. The person may be considering several roofing companies for their job. So, it’s important to follow up on leads from these services as quickly as possible, ideally within a few minutes of receiving the lead. Immediate follow-up will give you the best chances of winning the work.

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