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Network Video Surveillance for Retail

Network video technology not only offers superior loss prevention. It can also be used to boost sales, improve staff and customer security, optimize store layouts, boost productivity, count people, monitor flow control, and many more key functions. The return on investment is very fast. Whether you run a single shop or a whole chain of stores, network video makes a noticeable improvement in your bottom line. That’s why it belongs in the tool-set of any successful retail operation.

Protect employees, customers and business

The retail industry faces tough challenges. Theft and inventory shrinkage are obvious causes of lost profit that are traditionally fought with surveillance systems. Retail surveillance using network video solutions offers instant benefits to your business. Not only by helping you win the battle of protecting your business, by preventing crime, but also by making major positive contributions to planning and maximizing your profits in so many other ways.

Keep an eye on the daily business

An IP-based video surveillance system provides a way to capture and distribute video over any kind of IP network. With an Internet connection, corporate operations, area managers and security personnel can comfortably monitor multiple stores from their desk. For convenience and security, recordings should be stored at a remote location, preferably in The Cloud. You can watch all your business properties on smart phones and PDA’s from anywhere in the world.

Prevent insurance fraud

An increasing problem for large retailers is people who fake injuries, for instance by “slipping and falling” in a store, and then sue the owner for compensation. Intelligent video applications can help retailers reject dishonest claims and prove their point with visual evidence. To help the police secure convictions against criminals, the recorded material must have sufficient image quality to allow for number plate and facial recognition.

Remote accessibility

Access live video at any time, from anywhere

Remote access to live video surveillance solutions gives corporate managers, region managers and security personnel the opportunity to access real-time video at any time from any computer anywhere. Network video products provide an easy way to capture and distribute high quality video over any kind of IP network or the Internet. The video can be stored at remote locations for convenience and security, and the information can be transported over the Internet. Nation-wide retail chains can make effective use of network video solutions for security surveillance and remote monitoring purposes.

Migrating your analog CCTV system

With a network video solution, you can integrate your existing analog system with products that bring it up to speed with the latest IP digital technology. You can now take advantage of functionalities such as remote pan/tilt/zoom, Power over Ethernet, wireless, Megapixel, and video motion detection. The bottom line is that you do not have to swap out analog video systems because you want to store in the cloud.

Scalability and flexibility

A network video system can be expanded by adding more network cameras. You can choose exactly what you need today, and scale the system at any time to meet your growing needs. New technologies, additional cameras, and extra storage capacity are all easily added as needed. With cloud video management, you can store, view, and manage video from locations all over the U.S. and countries abroad, without investing in multiple systems and hardware.


With a digital solution, maintenance costs are low since it makes use of your existing network infrastructure and involves few moving parts. Nevertheless, image quality is high, leading to easy identification of people and a clear view of transactions. In contrast to normal video tapes whose image quality gets lower the more they are used, the image quality you get from a digital solution remains consistent over time.

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About the Author

Bill McQuillan, Cloud Vision Technologies
1801 Sequoia Way
Lockport, IL 60441

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