Buying House Cleaning Leads
Most house cleaning leads will
cost less than $30. The cost of each house cleaning lead will depend on a few variables.
The cost of each lead will depend on:
1. Type of service requested
What type of cleaning services do they need? How large is the house? How many square feet of area do you need to clean? What level of service are they interested?
2. Your business location
Lead prices are typically higher in more competitive markets and larger cities, like Chicago and San Francisco. If there is high demand for leads, the prices often reflect this.
3. Quality of the lead
Has the customer's request been verified over the phone? How many contractors have purchased the same lead? Is the lead being sold by a reputable company? Are there any credit policies in place if you receive a low-quality lead?
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Are House Cleaning Leads Worth the Cost?
The real question: Are the leads worth the cost? Honestly, it is going to depend on your unique situation.
1. How many of the leads do you think that you'll be able to close? If you have a lot of confidence in your sales team, this number might be pretty high.
2. How much do you charge for your services? How many jobs do you have to book to make the numbers work out in your favor? 1 out of every 5? 1 out of every 10?
3. Can you turn a one-time buyer into a repeat customer? Many customers are looking to have a maid service clean their house a few times a month. For this reason, leads for "bi-weekly" or "monthly" cleaning services can be very valuable.