by VentureStreet  Join Our Network
Taking Your Small Business to the Next Level
By



Have you noticed that your small business has just been hanging in there, no decrease and no increase in sales just nice and steady? Your business has just, what the industry calls, reached a “plateau” point. The hardest part of going from plateau to climbing up that proverbial money mountain. This post will give you a few ideas and some insight to get you business booming again. Yes, you’ve been busy, Yes you’re tired, and yes you don’t have any more time to take anything else on in your life to focus on growing your small business but I’m challenging you. This should be something you should do quarterly. Sit down and assess your business. Monitor your sales, see if you have hit that plateau yet and if you haven’t, still read this article any to prevent hitting that plateau.

My first tip would be, take a look at your marketing plan. Are you advertising? Sure you are… The real question is are you advertising to the right people. Is your bar advertisement sitting in the lobby of a daycare center? Not really the best place for it, now how about on a college campus showing your daily specials with hundreds to thousand of college students who like to party and have fun? Which one is going to be the most profitable areas to advertise in? Are you using print ads, Google AdWords, Google +, Facebook, Twitter, etc… How many of those people are on their that you personally know? Are they mainly friends and family? Then you’re advertising to the wrong people. You’re wanting to get new people to your establishment. And again I’m going to use a bar for example… To get more people to follow your Facebook or Twitter page offer an incentive, a free well shot or draft beer when they sign up and follow, that $2 shot or beer will more than pay for itself when that customer comes in when you’re announcing specials on Facebook and Twitter and spend $50+. My point is, yes you’re advertising but are you getting out to the right people?

My second tip is get a web site, a good website. Yes you can go out and get one of those cheep do it yourself web design schemes that allows you to build your own website but i can honestly say that it’s not going to look and function the way you want it to. So why not spend the little extra investment and have a web designer build you a website that fits you and not just a cookie cutter website that your company has to mold around. Then once your website is up and running market it! Introduce it to your followers on Facebook and Twitter, put it on all your print advertising, fliers and business cards.

My third tip and it’s probably over looked a lot in most businesses, make sure you have the right staff. Try to find staff who are as passionate as you about your business. They are going to be the employees that will always deliver the best customer service and in turn bring in more repeat customers. Weed out the people who are there for just a paycheck. Take a deeper look about this in this article “Recognizing Potential” right around the third paragraph. With the right staff you can have an enjoyable business with less stress and work with people with the same interests.

These are just a few tips on taking your small business to the next level. These are proven methods in any business but easily overlooked by preoccupied business owners.



Need a management consultant? Get matched to a local professional near you.
Find Management Consultants
Other articles you may like:
3 Big Reasons Why Online Businesses Fail And Ultimately Disappear
Know these 3 biggest mistakes committed in sales and marketing and you will never commit...

7 Steps to Growing a Business More Rapidly
Your business maybe running you instead of you growing it. If that's the case, you...

Are Seven Percenters Killing Your Business?
How much time are you and your top team spending on strategic initiatives? You'd be very...

“…That's Not What They Pay Me For”
If the first impression you make “stresses” me (the customer), any opportunity you had...

“One Thing” Every Entrepreneur Absolutely Must Do
In the movie City Slickers the trail boss “Curly”, played by Jack Palance, was a...

Be the first to find this article helpful.
Need a management consultant? Get matched to a local professional near you.
About the Author

Jonathon Harrelson, Krymson Productions
4806 Dark Canyon ct.
Katy, TX 77449
2817802436

Contact Author: request info

If you would like to re-print this article, please contact the author.
Other articles you may like:
Leadership…An Informed Perspective
I have published articles, written books, taken courses, done extensive research, and...

Should business owners be concerned about lawsuit risk?
One aggressive lawsuit can destroy and business owner's financial security.

Poka Yoke
Mistake proofing is a technique for eliminating errors. It is based upon the premise...

What is the Significance of a Business Logo?
When it comes to branding, there is perhaps no more important factor than your business...

Size Really Does Matter…or Does it? (Part 1 of 2)
In the world of business, size really does matter, especially when it comes to how...

Editorial Disclaimer: The views expressed in articles published on this website are those of the authors alone. They do not represent the views or opinions of this website or its staff. The articles on this site do not constitute a recommendation or endorsement with respect to any views, company, or product. Authors affirm that article submissions are their original content or that they have permission to reproduce.

Home   |   Articles & Videos   |   Affiliates   |   Networking Groups   |   Search by Category   |   Professionals

Terms of Use   |   Privacy   |   About Us   |   Contact Us   |   Member Login

© 2003-2014 - VentureStreet, LLC

Join Our Business Network