Is Your Company's Website Mobile-Friendly?

Is your company "mobile-friendly"?

Earlier this year, Google announced that more searches take place on mobile devices than on desktop computers. As a result, more and more people are searching for local businesses when they are out and about. If someone accesses your company website on their cell phone, do you know what they will see?

Although your company’s website may look perfectly fine on a desktop computer, it may look very different on a mobile device. Text may be too small to read or links may become difficult to click on. Users don’t want to spend their time zooming in and out, trying to find the information they need. Especially when people are on-the-go, they’re looking for something that’s quick and easy to use. If you haven’t done so already, you should look into having your website optimized for mobile use.

Why does it matter?

A well-organized, professional website makes a great first impression. If the mobile version of your site isn't up to par, this can reflect poorly on you and your company. Making a few minor changes can greatly improve the user experience of your site, and it may just help you grow your business. When potential customers can easily find your company's phone number, hours of operation, and other relevant information on their cell phones, you are greatly improving your chances of earning their business. If you fail to make these changes, it may actually impact your rankings in the most popular search engines.

You want every consumer’s interaction with your business to be a positive one, whether it’s online or face-to-face. Your website gives you the opportunity to present the best version of yourself. A user-friendly website is an invaluable marketing tool for every small business owner.

ProMatcher wants to help you.

ProMatcher supports small businesses because we’re a small business too. If you don’t currently have the budget for a mobile-friendly website right now, you can always direct customers to your ProMatcher company profile. There, they’ll be able to get information about the services you provide. If don't have a profile yet, create your free account now. If you’re a returning member, login in here. What are you waiting for? Get started now!